Wednesday, May 30, 2007

Young Liberals Fight Back!

The Young Liberals of Canada (YLC) released three great ads today, based on Apple's Mac vs. PC ads, in response to another round of Conservative attack ads. This is a much needed counter attack to the Conservatives ability to buy television and radio ads. (they have them running on Business News Network).

According to the YLC's press release,

“Look, it’s no secret the Conservatives are a wealthy party who can afford all kinds of fancy marketing executives and focus groups,” admits Pickup, “but within the Liberal family we’ve got talent, we’ve got dedication, and we’ve got a clear vision for Canada of which we’re proud.”

The three parody ads will be promoted through a multi-pronged approach that utilizes youngliberals.ca, Facebook, youtube.com, instant-messenger programs, and bloggers. This cohesive online campaign provides an opportunity for members and supporters to disseminate and share their messages quickly and affordably.
The ads have already garnered positive coverage in the Toronto Star, on CityTV's 6pm news, and much coverage throughout the blogosphere:
The Facebook group has reached over 575 members and is growing fast.

(cross-posted at Canadian Liberal @ Penn)

~BT

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